{"id":12256,"date":"2017-10-30T07:35:23","date_gmt":"2017-10-29T23:35:23","guid":{"rendered":"https:\/\/www.99.co\/blog\/singapore\/?p=12256"},"modified":"2022-07-01T04:09:58","modified_gmt":"2022-06-30T20:09:58","slug":"deadly-sins-singapore-property-buyers","status":"publish","type":"post","link":"https:\/\/www.99.co\/singapore\/insider\/deadly-sins-singapore-property-buyers\/","title":{"rendered":"The 7 deadly sins of Singapore property buyers"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><span style=\"font-weight: 400;\">I was recently invited to speak at the<\/span><a href=\"http:\/\/www.bigscribe.com\/investors-exchange-2017\/\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">Investors Exchange<\/span><\/a><span style=\"font-weight: 400;\"> organised by BIGScribe &#8211; a half-day seminar offering retail investors useful investment advice and concepts from successful investors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the purpose of this piece, I could have chosen the title \u201c7 Common Mistakes of Singapore Property Buyers\u201d. But no one likes to admit that they have made a mistake. So I call it \u201c7 Deadly Sins\u201d instead to highlight the sinful \u201ctemptations\u201d faced by many property buyers.<\/span><\/p>\n<h3><b>Sin #1: The \u201cworship\u201d of properties<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Singapore is a property-crazy nation and Singaporeans are property-obsessed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What is the Singapore dream?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Firstly, apply for an HDB or BTO flat. Then upgrade to an executive condo or private condo after five years. Next, save enough money for a second private property for investment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Can you see that the whole life of a Singaporean revolves around properties? As we upgrade from one type of property to the other, we are also paying off one mortgage to another until the day we retire.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Property is our life goal. Property is what we live for. We pin our hopes on property ownership and investment. Every time after we buy a property, we pray very hard that its value will go up.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-16813\" src=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/sins-property-buyers-singapore.jpg\" alt=\"sins property buyers singapore\" width=\"720\" height=\"480\" srcset=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/sins-property-buyers-singapore.jpg 1254w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/sins-property-buyers-singapore-940x627.jpg 940w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/sins-property-buyers-singapore-440x294.jpg 440w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In fact, the desire of home ownership and improvement has long been flowing in our blood.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This could be traced back generations ago when our ancestors landed on this Little Red Dot to look for a better life. Once they settled down and started their families, they wanted to have a place to call home.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the last 50 years, Singapore has evolved from an emerging market to a developed country. With improved infrastructure, stable economy and easy financing, housing prices have multiplied many times.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That gives local property buyer the faith (and illusion) that the value of properties will continue to go through the roof in the coming decades. But we forget that the GDP growth in this mature country can never go back to where it was decades ago.<\/span><\/p>\n<h3><b>Sin #2: Looking for free advice<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As a property blogger, a common message I receive in my mailbox reads like this: I am a 44-year-old with two school-going children. Our monthly household income is $xx,xxx and we have a combined savings of $xxx,xxx. We have an outstanding loan of $xxx,xxx for our 4-room HDB flat and we are planning to upgrade to a condo (or buy a private property for investment). Do you think it\u2019s the right time to buy? What do you think about condo X and condo Y? Which layout is a better buy \u2026<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do you know what is the problem of asking for free advice?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because I don\u2019t know you, I can only offer you general advice based on assumptions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because it is free advice, I know you will either take it at face value, or trust me half-heartedly and forget about the whole thing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the advice helps you in some way, you will most likely forget to thank me. If the advice influences you to make the wrong decision, you will conveniently put the blame on me.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Time is a precious resource for all of us so it&#8217;s best invested in activities that reap measurable returns (both for you and me). If you&#8217;re about to make a million (or multi-million) dollar decision, would asking for free advice be in your best interest?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ask yourself: When you need advice for a big business deal or in a tricky lawsuit, will you go for paid and professional advice, or just settle for free advice off the Internet?\u00a0<\/span><\/p>\n<h3><b>Sin #3: The herd mentality<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Do you know what is Singapore\u2019s national sports?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Swimming? No. Running marathons? No. Shopping? Try again.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Queuing is what we are good at.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is a no-brainer to join the longest queue in front of the hawker stalls because the food must be good. Any hawker can get ten people to stand in front of his stall to draw another ten \u201creal customers\u201d joining at the end of the queue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We like to play safe and go along with others. Who wants to be guinea pigs when buying big ticket items like properties? The bigger the crowd in the sales gallery, the better buys the new project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A lot of property buyers are not aware that it is the job of the marketing agent to ensure that the carpark, showflats and discussion tables must look full at least during the first weekend of the new launch.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-16573 size-full\" src=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2018\/06\/condo-new-launch.jpg\" alt=\"Condo new launch in SIngapore\" width=\"720\" height=\"480\" srcset=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2018\/06\/condo-new-launch.jpg 720w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2018\/06\/condo-new-launch-600x400.jpg 600w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2018\/06\/condo-new-launch-440x294.jpg 440w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">But reality can be cruel. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">With sky high asking prices, the psf of commercial units in mixed development properties can reach as high as $7,000 psf. I have heard of commercial shop lots being snapped up on the first day of a property launch, only for buyers to face dismal occupancy rates, poor (or non-existent) rental yield and low footfall a few years later. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">On 28 June 2013, the Monetary Authority of Singapore introduced the Total Debt Servicing Ratio, shortly after the launch of a new project in the market. Property buyers who had submitted their cheques for balloting suddenly found themselves in the market with a new rule that had far reaching consequences. \u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The two scenarios I have painted are neither unique or new. The same thing happened before when buyers entered at the peak of the property market in droves in 1995, 2000 and 2007.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many people buy properties without doing much homework, thinking that property prices will go up indefinitely. Such a \u201ckiasu\u201d and herd mentality can be dangerous for the everyday property buyer on the street. It is ironic that we find it easier to accept our investment loss than to realise that we miss a buying opportunity. Even though we regret about the wrong purchase, it is a \u201crelief\u201d to see that there are many people who are in the same boat. <\/span><\/p>\n<h3><b>Sin #4: Trust the media and conventional wisdom<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u201cMass media reflects and also influences sentiment, and most of it has become steadily more groundthink \u2026 Modern media makes it pretty easy to spot widely held beliefs and mass sentiment. The media will only rarely quote anyone outside the herd or anti-herd.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211;<\/span><span style=\"font-weight: 400;\"> \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><span style=\"font-weight: 400;\">Ken Fisher, <\/span><i><span style=\"font-weight: 400;\">Beat the Crowd: How You Can Out-Invest the Herd by Thinking Differently<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Property buyers tend to trust what is published in the media which unavoidably has a tendency to interview all the industry stakeholders and quote their comments in catchy headlines.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is no difference from asking the fishmongers whether the fish is fresh today. It is equally awkward to ask anyone working in the property industry questions that obviously attract answers with vested interests.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cHumans accumulate a lot of knowledge, and 95 per cent of that knowledge is not true. Instead of using knowledge as a tool for communication, we become puppets of knowledge. We give life to that knowledge, and that knowledge begins to create a lot of drama and suffering because it isn\u2019t based on truth.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0&#8211;\u00a0 \u00a0 \u00a0 \u00a0<\/span><span style=\"font-weight: 400;\">Don Miguel Ruiz, <\/span><i><span style=\"font-weight: 400;\">The Four Agreements Companion Book<\/span><\/i><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-16817\" src=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/interlace-freehold-property-buyer.jpg\" alt=\"interlace freehold property buyer\" width=\"720\" height=\"480\" srcset=\"https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/interlace-freehold-property-buyer.jpg 1254w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/interlace-freehold-property-buyer-940x627.jpg 940w, https:\/\/www.99.co\/singapore\/insider\/wp-content\/uploads\/2017\/10\/interlace-freehold-property-buyer-440x294.jpg 440w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to buying our homes, we tend to trust conventional wisdom, without verifying the facts behind those traditional beliefs. These include but are not limited to:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Freehold is better than leasehold.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Brand new is better than resale properties.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Any time is a good time to buy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Property prices will always go up.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Putting money in properties is better than putting money in banks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s better to be slapped with the truth than kissed with a lie. Do your own research and be clear-headed to avoid making the same mistakes that everyone else is making.<\/span><\/p>\n<h3><b>Sin #5: Avoiding legwork<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">We can spend hours and hours researching and test-driving while shopping for our next car. But buying a home can be a very different story.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are some property buyers who limit their choices to new projects being advertised at that time. We walk inside a sales gallery and book a unit in an hour\u2019s time. We follow the property agent to eight to ten places and find that they look the same. Why waste time on more viewing appointments?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There may be over 10,000 resale transactions of private residential properties this year. How many buyers have done their homework to study Singapore\u2019s property cycles, past transactions and government policies in last three decades? How many bother to do their personal research to look for a good bargain, housing loan, property agent, or conveyancing lawyer?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I cannot stress this point further &#8211; in order to make a sound property-related decision, you have to do all the necessary homework which requires time, effort and patience. \u00a0<\/span><\/p>\n<h3><b>Sin #6: Overstretch financially<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">We listen to the media, property agents and bankers who show us how property buyers can afford their dream home. We are motivated when we see other property buyers with equal or lower affordability going into the market now. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why many feel like a slap on their face when I share the<\/span><a href=\"https:\/\/www.propertysoul.com\/2017\/10\/05\/3-3-5-rule-endorsed-by-cpf\/\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">3-3-5 housing affordability rule<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a conservative value investor, I bought all my private properties strictly in compliance with my 3-3-5 rule. I know many buyers who can do the same, if not better.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is not it can\u2019t be done. It is people who don\u2019t know that it can be done, or they choose to believe that it can\u2019t be done.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And don\u2019t forget that I bought and profited from mortgagee sale and fire sale properties before, from property buyers or investors who overcommitted or overstretched in a boom market. I certainly hope that you won\u2019t be the next one.<\/span><\/p>\n<h3><b>Sin #7: Fantasize about being landlords<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Remember the Singapore dream of buying a second private property for rent? Or staying in a newly bought condo while renting out our HDB flat for passive income. To many, this is an important step to financial freedom and early retirement.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whenever I go for a flat viewing, I ask the property agent why the owner is selling. An answer I often get is: it is not easy to be a landlord. The owner finds that there is too much hassle managing the tenants, compared with the humble rent he collects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I wrote a previous blog post on \u201c<\/span><a href=\"https:\/\/www.propertysoul.com\/2016\/12\/30\/4-types-of-tenants-from-hell\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Dealing with 4 types of tenants from hell<\/span><\/a><span style=\"font-weight: 400;\">\u201d. \u00a0The reality is: <a href=\"https:\/\/www.99.co\/singapore\/insider\/handling-tenant-hell\/\">Tenants from hell<\/a> are not limited to four types, with infinite possibilities and permutations. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s no \u201cBeing a Landlord 101\u201d manual out there offering one-size-fits-all solutions for all aspiring landlords out there. There are many things to learn &#8211; sometimes through hands-on experience, others through painful experience. \u00a0Above all, you need the right character and knowhow to be a good landlord.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is certainly a rewarding experience to be a landlord. But make sure you learn all the <a href=\"https:\/\/www.99.co\/singapore\/insider\/10-practical-hacks-singaporean-landlord\/\">tips and tricks<\/a> before you look for a tenant.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you enjoyed reading this article by Vina Ip, check out her previous article on <\/span><a href=\"https:\/\/www.99.co\/singapore\/insider\/chinese-developers\/\"><span style=\"font-weight: 400;\">Chinese developers: who exactly are they<\/span><\/a><span style=\"font-weight: 400;\">? <\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">This article was written by Vina Ip,<\/span><\/i><a href=\"http:\/\/www.propertysoul.com\/\" rel=\"nofollow\"><i><span style=\"font-weight: 400;\"> expert property blogger<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, <\/span><\/i><a href=\"http:\/\/www.propertyclubsg.com\/resources\/\" rel=\"nofollow\"><i><span style=\"font-weight: 400;\">bestseller author<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> and founder of<\/span><\/i><a href=\"http:\/\/propertyclubsg.com\/\" rel=\"nofollow\"> <i><span style=\"font-weight: 400;\">Property Club Singapore<\/span><\/i><\/a><span style=\"font-weight: 400;\"> on behalf of <\/span><a href=\"https:\/\/www.99.co\/\"><span style=\"font-weight: 400;\">99.co<\/span><\/a><i><span style=\"font-weight: 400;\">. As a property investor, Vina frequently researches and blogs about the Singapore property market, which you can read <\/span><\/i><a href=\"http:\/\/www.propertysoul.com\/\" rel=\"nofollow\"><i><span style=\"font-weight: 400;\">for free<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">. <\/span><\/i><\/p>\n<p>Find the home of your dreams today at Singapore\u2019s largest <a href=\"https:\/\/www.99.co\/?utm_source=blog%20main%20site%20conversion\">property portal 99.co<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I was recently invited to speak at the Investors Exchange organised by BIGScribe &#8211; a half-day seminar offering retail investors useful investment advice and concepts from successful investors. For the purpose of this piece, I could have chosen the title \u201c7 Common Mistakes of Singapore Property Buyers\u201d. But no one likes to admit that they&hellip;<\/p>\n","protected":false},"author":17,"featured_media":54918,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_lmt_disableupdate":"","_lmt_disable":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[53589,57131],"tags":[54443,53628,53689],"persona":[],"class_list":{"2":"type-post","12":"entry","13":"has-post-thumbnail"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The 7 deadly sins of Singapore property buyers - 99.co<\/title>\n<meta name=\"description\" content=\"What are the potential pitfalls Singapore property buyers face? 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