{"id":71785,"date":"2023-12-21T17:27:32","date_gmt":"2023-12-21T09:27:32","guid":{"rendered":"https:\/\/www.99.co\/singapore\/insider\/?p=71785"},"modified":"2023-12-21T17:27:32","modified_gmt":"2023-12-21T09:27:32","slug":"master-primary-bedrooms-embrace-change","status":"publish","type":"post","link":"https:\/\/www.99.co\/singapore\/insider\/master-primary-bedrooms-embrace-change\/","title":{"rendered":"From ‘Master’ to ‘Primary’ bedrooms: Should we embrace the change?"},"content":{"rendered":"
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In the ever-evolving landscape of real estate, even the language used to describe homes is transforming. The once-familiar term “master bedroom” is now under scrutiny, with discussions around its potential insensitivity and links to historical contexts. <\/span><\/p>\r\n\r\n\r\n\r\n

This article dives into the ongoing debate surrounding the shift from ‘master’ to ‘primary’ bedrooms and explores whether this linguistic change should be embraced in the real estate industry.<\/span><\/p>\r\n\r\n\r\n\r\n

When was the term \u201cmaster bedroom\u201d first used?<\/strong><\/h2>\r\n\r\n\r\n\r\n

The journey of the term “master bedroom” dates back to a 1926 Modern Homes catalogue by Sears, Roebuck and Co<\/a>. <\/span><\/p>\r\n\r\n\r\n\r\n

Interestingly, the catalogue introduced the concept of a “master’s bedroom” in the description of the second floor of the most luxurious home. Before this, floor plans typically used the term “chamber” for bedrooms. <\/span><\/p>\r\n\r\n\r\n\r\n

The origins of the term appear to be rooted in a commercial context, possibly a marketing strategy by Sears to attract post-World War I suburban home buyers aspiring to join the expanding middle class.<\/span><\/p>\r\n\r\n\r\n\r\n

Read more:\u00a0<\/strong>The languages of real estate: Barriers, roadblocks, and problems<\/a><\/p>\r\n\r\n\r\n\r\n