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Union Square Residences sells 20% of units on launch day with prices starting at S$2,981 psf

Updated: 8 min read

Union Square Residences, a prominent new condo project in Singapore, made a strong debut over the weekend, achieving impressive sales in a competitive property market. Developed by City Developments Limited (CDL), this 366-unit project in Singapore’s bustling District 1 sold approximately 20% of its units on the launch day.

Here’s a detailed look at Union Square Residences, its pricing, its prime location, and its features that have caught the attention of buyers and investors alike.

Union Square Residences sales progress and pricing

Union Square Residences made headlines with the sale of 75 units during its launch on November 9. As announced by CDL, these units were sold at an average price of S$3,200 per square foot (psf). Sales activity followed the project’s initial preview held on November 1, signalling strong interest from prospective buyers.

The launch price is competitive in today’s market, attracting both local and foreign buyers looking for a strategic and investment-worthy property in the Rest of Central Region (RCR).

Interested in this project? Take a look at the remaining available units here.

Project overview: What Union Square Residences offers

union square residences exterior
Artist impression of Union Square Residences.

Union Square Residences, developed by the established CDL, stands out as a mixed-use, 99-year leasehold project. With 366 units ranging from 1-bedroom to 5-bedroom configurations, including penthouses, the development caters to a variety of lifestyles and needs. 

This project spans 40 storeys, encompassing residential units, commercial spaces on levels one and two, as well as office and retail areas. There’s also a hotel-licensed co-living component. The combination of residential, retail, and hospitality elements makes Union Square Residences a vibrant addition to the area. Its mix of spaces aims to create a self-sustaining community where residents can enjoy a variety of services within walking distance.

The anticipated completion is set for 2028, when residents can begin moving into this prime location property, conveniently positioned in the heart of Singapore.

 

Location and connectivity: Union Square Residences’ prime spot

Location is one of Union Square Residences’ most appealing attributes. In District 1, this condo provides residents with direct access to key districts such as Clarke Quay, Chinatown, and the Central Business District (CBD). It’s a dream location for city dwellers who want to be close to Singapore’s best dining, shopping, and entertainment spots.

Connectivity is also a strong point, with MRT stations like Clarke Quay, Fort Canning, and Chinatown close by. Major expressways, including the Marina Coastal Expressway (MCE) and Central Expressway (CTE), enhance accessibility for drivers, providing easy routes to other parts of Singapore.

Looking for a property close to an MRT station of your choice? Check out 99.co’s MRT map here.

Amenities designed for modern urban living

union square residences
Artist impression of Union Square Residences infinity pool.

Union Square Residences brings an array of amenities aimed at meeting the needs of modern residents. Facilities include an infinity pool, a fitness centre, and sky lounges that offer stunning city views. Families will appreciate the children’s play areas, and outdoor enthusiasts can enjoy the BBQ pavilions and landscaped gardens.

Each unit is also fitted with smart home features, adding a layer of convenience and technological sophistication to daily life.

Union Square Residences architectural design

The architectural brilliance of Union Square Residences is no surprise, with esteemed firms AEDAS and COEN Design International leading the design efforts. Together, they crafted a development that embodies modern elegance while prioritising green spaces.

This harmony between urban living and nature gives Union Square Residences a unique edge, especially for those who value tranquillity within a city setting.

The role of urban renewal in the project’s appeal

Union Square Residences aligns with Singapore’s urban renewal goals, designed under the Urban Redevelopment Authority’s (URA) vision to enhance the Central Region. This mixed-use development incorporates both residential and commercial elements, creating a lively community atmosphere.

The redevelopment of the former Central Mall and Central Square adds to the city’s evolving landscape, bringing new life and vibrancy to the area.

Union Square Residences buyer demographics

Union Square Residences has attracted a diverse group of buyers, with approximately 83% being Singaporeans. The remaining 17% includes Permanent Residents (PRs) from countries such as China, Malaysia, the UK, and the Netherlands, along with foreigners from nations like Norway and the USA.

These international buyers benefit from the same tax treatment as Singaporeans, making this property a compelling choice for both local and overseas investors.

Notable Union Square Residences transactions

Among the notable transactions is a 5-bedroom Sky Suite on level 38, which was sold for S$9.288 million, equating to S$3,751 psf. Another 5-bedroom Sky Suite remains available on level 39, priced at S$9.5 million or S$3,837 psf.

Both Sky Suites, along with a penthouse on the 40th floor, offer sweeping views of iconic landmarks like the Singapore River and Marina Bay, making them highly desirable options for luxury buyers.

Union Square Residences unit types and popularity

Union Square Residences caters to a broad audience with its range of unit types. The project includes 1- to 4-bedroom units, with premium configurations available in the 1- to 3-bedroom categories.

The smaller units have proven popular, largely attracting investors who intend to lease them to high-quality tenants in the CBD. For expatriates who prioritise central locations, these units present an ideal choice.

Here’s a look at starting prices for each unit type:

  • One-bedroom unit at 463 sq ft: S$1.38 million (S$2,981 psf)
  • Two-bedroom unit at 700 sq ft: S$1.998 million (S$2,854 psf)
  • Three-bedroom unit at 990 sq ft: S$2.82 million (S$2,848 psf)
  • Four-bedroom unit at 1,518 sq ft: S$4.62 million (S$3,043 psf)

Union Square Residences also holds the distinction of being the first major launch in this vicinity since CanningHill Piers in 2021, which performed strongly with an average sale price of S$3,000 psf. This, combined with Union Square Residences’ attractive introductory price of S$3,000 psf, has driven robust interest.

Thinking about this new launch condo? Use 99.co’s Progressive Payment Calculator to see if it fits your wallet (and dreams!).

Comparative market analysis

Union Square Residences’ launch success underscores its competitive edge in the market. Analysts note that its strategic position within District 1 and the RCR makes it an attractive choice for both investors and homeowners, especially as the area is uncommon for new launches.

This project could be the last mixed-use development along the Singapore River, adding to its uniqueness and long-term value.

Comparison to other developments

For context, other significant mixed-use, 99-year leasehold projects in the CBD include CanningHill Piers, Midtown Modern, Midtown Bay, and One Bernam. CanningHill Piers, for instance, has already sold 97% of its units at an average of S$2,997 psf, while Midtown Modern has sold out entirely. Union Square Residences’ pricing and demand showcase its strength in the current market while adding a compelling option for buyers looking at high-value developments in a prime location.

Union Square Residences stands as a distinguished and highly sought-after new launch in Singapore’s real estate scene. Starting at S$2,981 psf, it offers a range of units and premium amenities, all strategically in one of the most coveted areas in Singapore. Whether you’re a local buyer, PR, or international investor, this launch brings the promise of luxury, convenience, and a high-quality urban lifestyle.

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About Sophiyanah David

Sophi, a seasoned copywriter specialising in Singaporean real estate and property, is one of the minds behind 99.co's informative articles. Like her colleagues at 99.co, Sophi is dedicated to keeping you informed about the ever-changing world of real estate so you can find your forever home. When off the clock, you can find her giggling and kicking her feet as she reads her romance novels, watching anime - if FMBA is not your fave, she might fight you (but you'll probably win) and looking up latest skincare trends.

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